Retail marketing is about developing a direct relationship with the consumer and the online experience is most powerful when it tells your brand story, is intuitive and tailored 1:1 to the individual. A growing issue among merchants is that the high growth digital consumers – the 18 to 35-year-olds – increasingly tune out your traditional forms of advertising and they are not consumers of print. Wishabi helps you reinvent your digital circular strategy to engaged shoppers online and reach the next generation of consumers.
The digital circular is a representation of your storefront, telling your brand story and tactically driving promotions and sales. Until now, the problem with digital circulars is that they haven’t worked well. Simply digitizing print into a “page flip” experience leaves consumers unimpressed and unmotivated to shop. That’s why Wishabi has reinvented the digital circular with a new approach to production, analytics and distribution.
Wishabi was born in 2007, led by a team of ex-Microsoft, Waterloo engineers. The team is backed by leading venture capitalists and retail executives whose mission is to reinvent the digital retail circular. Wishabi has created countless patent-pending technologies that seamlessly bring together the editorial richness of print, the interactivity of your store, and the real-time personalization of digital content. Best of all, Wishabi does it all, with no work or resources required from your team.
While connecting retailers, consumers and media partners, Wishabi's next-gen digital circular platform drives outstanding consumer engagement and unmatched digital circular distribution through MSN, Bing, and other media conglomerates. The insights we've gained serving over 700 merchant and media partners with reach to over 90 million North American’s helps us better serve and grow companies like yours each and every day.
Simply stated, Wishabi works every day to help companies just like yours achieve the best possible circular campaign results with a platform that incorporates the latest insights, the smartest technology, and the most targeted circular distribution systems on the planet.
Wishabi is headquartered in Toronto.